The British Nutrition Foundation (BNF) has just launched a new concept, the Quality Calorie (QC), in order to refocus our attention on the quality of the calories eaten and help us to achieve a balanced and nutritionally rich diet.
Developed by the nutrition team at the BNF, the QC concept provides a fresh approach to food choices and encourages us to not just look at the number of calories we consume but also the quality of our diet to help us on the path to get enough of the nutrients that we need and limit the amount of those that are of concern.
The concept of QC aims to change our approach to healthy eating – helping us to think about small, simple swaps that can be made every day to improve the nutritional quality of our diet, for the same or fewer calories.
Ayela Spiro, Nutrition Science Manager at the British Nutrition Foundation, said: “We know that as a nation we are consuming too many calories. In order to help battle the obesity crisis, it is, of course, important to be aware of the calories we eat and drink, but we also need to be mindful of the nutritional quality. We need to think about both the quantity and quality of calories, which is why we have combined both in the QC concept. We would like people to look to make better choices and think ‘how can I QC this?’ or ‘has this been QC’d?’.”
Source: BNF's press release